First video, no idea what it'd become
Hit record on a shaky first video just Ajmal, a bottle, and a whole lot of passion. That one video upload became the spark for everything that followed.
Went all in on Instagram, and started decanting
Launched a lifestyle-and-fragrance Instagram while decanting bottles across brands from home. Content and a multi-brand side hustle kicked off in the same year.
Built a studio, started selling full bottles
Upgraded to a proper content studio and began shipping full bottles across brands to followers. The side hustle started looking like a real operation.
Quit the job, started building the website
Left the corporate IT grind to go full-time creator and founder. While the business scaled, the ecommerce groundwork quietly began.
Launched the multi-brand store
Finally launched a full multi-brand fragrance e-commerce site, live for everyone. From one video to a real store, built one perfume bottle at a time.
